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SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details) (USD $)
In Thousands, unless otherwise specified |
12 Months Ended | ||
|---|---|---|---|
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Dec. 31, 2011
M
Y
deliverable
location
segment
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Dec. 31, 2010
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Dec. 31, 2009
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| SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES | |||
| Number of locations from where customized services are provided by Orkin, LLC | 400 | ||
| Revenue from smaller wholly-owned subsidiaries as percentage of total revenue, maximum | 5.00% | ||
| Number of reportable business segments | 1 | ||
| Principles of Consolidation | |||
| Ownership interest (as a percent) | 50.00% | ||
| Revenue Recognition | |||
| Initial contract term for pest control customers (in years) | 1 | ||
| Number of deliverables | 2 | ||
| Revenues from foreign operations as percentage of total revenue | 8.00% | 8.00% | 7.00% |
| Advertising cost | |||
| Advertising | $ 46,081 | $ 43,119 | $ 43,693 |
| Cash and Cash Equivalents | |||
| Maximum original maturity period of cash equivalents (in months) | 3 | ||
| Cash held in foreign bank accounts | $ 24,089 | $ 15,219 | |
| X | ||||||||||
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- Definition
Represents the maximum original maturity period for securities to be classified as cash equivalents. No definition available.
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- Definition
Represents the amount of cash held in foreign bank accounts of the entity. No definition available.
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- Definition
Represents the initial period of contract for pest control customers. No definition available.
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- Definition
Represents the number of locations where Orkin, LLC provides customized services. No definition available.
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- Definition
Represents the number of deliverables on which allocation of the purchase price is based on the relative expected selling price. No definition available.
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The number of reportable segments of the entity. No definition available.
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- Definition
Represents the percentage of revenues from foreign operations to total revenues of the entity. No definition available.
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- Definition
Represents the percentage of revenues from smaller wholly-owned subsidiaries to total revenues of the entity. No definition available.
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- Definition
Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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- Definition
The parent entity's interest in net assets of the subsidiary, expressed as a percentage. No definition available.
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